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Merchandising

Retail merchandisers make sure that goods are in the right stores, or online, at the right time and the right price. Whilst the buyer selects the lines, a merchandiser decides how much money should be spend and how many lines should be bought. They analyse data to set selling prices, and plan promotions and price reductions.

In short, they maximise sales and profits whilst minimising stock and costs. This role suits someone who wants to work in a busy environment, good with numbers and computer systems and enjoys working and communicating with others.

An average day for a Merchandiser could include dealing with suppliers to ensure stock is delivered on time to the right place, meeting with Buying and Visual Display staff to decide what lines to buy and how they should look in-store to attract the customer’s attention, planning budgets and analysing best sellers to ensure they reach their full sales potential and monitoring competitor activity.

Christina Gaughan, Senior Merchandiser, Topman.

"I have worked at Topman since I started as an MAA. Topman is a great place to be a Merchandiser as you are given a great level of responsibility and run your Department as if it was your own business. It is fast paced and challenging but the training we get enables you to be great at your job. I love Merchandising, as you get the full experience of the Buying cycle- from planning and buying the range with your Buyer and Designer to then managing all those orders into the business."

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